Many Latvians often forgo Jūrmala and head north in the opposite direction to the old fishing village of Vecāķi. After roughly 40-minutes exit the train and just follow the swarms of people to the beach. Along the way you’ll find a few kiosks and cafés where you can stock up on supplies and a few more should be available right next to the beach. The beach isn’t as crowded as the one at Majori, but it’s still pretty packed on a hot day and it’s also the place to go for beach volleyball. The public toilets beyond the dunes are horrendous but you can use the toilet at the café if you buy a snack or a drink.